New investment roundInvestor conversations opening soon

Welly Labs Ventures · Health & Wellness · Est. 2024 · Delaware, US

We acquire and scale health + wellness products.

Welly Labs Ventures acquires and runs digital health apps and physical wellness destinations. We buy proven products, scale them on a shared platform and choose the path that creates the most value: hold, merge or exit.

  • $5M+Capital deployed
  • 2M+App downloads across the group
  • 4Products in the portfolio

Backed by

Announcement

Our next round is open to grow the group.

The round funds app acquisitions and new, wholly owned Vellum destinations, all running on the shared Welly Labs platform and built to create lasting value.

  • $10MTarget raise
  • SAFEInvestment instrument
  • 3+App acquisitions
  • 2New Vellum destinations

Vellum New destinations · Targets

Shortlisted locations Istanbul · Bodrum · Kaz Mountains

  • 100%Ownership target
  • 1,000Total members across 2 locations
  • €5.6MAnnual revenue target
  • 60%EBITDA margin target

Targets are forward-looking estimates and are not guaranteed.

Register investor interestor write to investment@wellylabs.com

This announcement is for information only and does not constitute an offer to sell or a solicitation of an offer to buy any security. Any offering will be made only to qualified investors through confidential offering documents.

01 Our model

Operators with options.

Great health products are often under-scaled. We buy them, grow them faster than they could alone, then hold, merge or exit, whichever creates the most value.

Preventive health is replacing reactive medicine and AI makes personal care possible at scale. Great wellness products already exist, but many are under-resourced. We give them capital, a shared technology platform and a physical destination where their users can meet the brand.

Why now

  • 01Global population is agingDemographics
  • 02Longevity market exceeds $8 trillionMarket
  • 03Consumers shift to prevention and self-optimisationDemand
  • 04AI enables personalised health at scaleTechnology
  • 05Physical + digital health are convergingPlatform
01

Acquire

We buy health & wellness products with loyal users and a clear reason to exist.

02

Rebuild

We move them onto our shared platform: AI, data, subscriptions, content and infrastructure.

03

Scale

Our central team runs growth, product and operations, and connects app users with Vellum destinations.

04

Hold · Merge · Exit

At scale, each product takes the path that creates the most value: long-term ownership, a strategic merger or a sale to a larger platform.

02 What we buy

Proven products, bigger outcomes.

DIGITAL

Health & Wellness Apps

  • Breathwork, fitness, sleep, mindfulness, nutrition, skin & longevity
  • Loyal users and recurring or subscription revenue
  • Profitable or close to it
  • Founders ready for an exit or a new chapter

PHYSICAL

Vellum Wellness Destinations

  • Longevity & wellness hospitality
  • Membership-based models
  • Medical + wellness programmes
  • Developed with local operating partners
  • Fast, simple processA clear answer within two weeks of a first call.
  • Fair, straightforward termsClear offers structured around your timeline.
  • Your product keeps growingWe keep what users love and invest in what comes next.

03 Portfolio

Investment Portfolio

Destination01

PhysicalUrla, IzmirOpening 2027

Vellum Zone Urla

Holistic Wellness Membership Club & Hotel

Ownership5%

A premium wellness and lifestyle destination addressing physical, mental and emotional well-being. Vellum Zone brings transformative wellness, membership-based living and health-focused hospitality together in one place.

  • 750Members at the first location
  • €4.2MExpected annual revenue
  • 60%Target EBITDA margin

Targets are forward-looking estimates and are not guaranteed.

Mobile Apps03

Breath Hub

600K+

Leading breathwork app · Downloads

Ownership100%

10K+ active members

Developed by breath scientists and recommended worldwide by breathwork experts, coaches, psychologists and doctors. Guided breathing for stress, anxiety, sleep and performance.

Live Well

300K+

Lifestyle content platform · Downloads

Ownership100%

Original fitness, yoga, meditation, mindfulness and nutrition content from Türkiye's most trusted trainers. Body, mind and spirit on one platform, for every level.

Pure

260K+

#1 skincare AI app in Türkiye · Downloads

Ownership100%

A personalised AI skin coach. One selfie analyses the skin across six critical areas, tracks it daily and guides the routine around individual triggers.

Acquisition Pipeline · Current round02

Confidential

Leading step-counter app

1M+

Undisclosed · Users

A market-leading pedometer and daily activity app with more than one million users. Planned for acquisition in this round, then moved onto the Welly Labs platform.

Confidential

Personalised supplements

Target

Undisclosed · Production + app tracking

Personalised supplement production paired with an app that tracks intake and progress. Planned for acquisition in this round, linking daily health data to physical products.

04 Team

Operators and builders.

We have built, scaled and sold health technology companies ourselves. Our team combines product, AI, content, hospitality and deal-making under one roof.

Nevşah Karamehmet

Managing Partner & Board Member

Nevşah Karamehmet

Serial entrepreneur, angel investor and best-selling author. Founder & CEO of Breath Hub and Nevşah Institute, president of the Breath Coaching Federation and Vice President of the Graduate School of Behavioral Health Sciences. 20+ years in breathing sciences, working with HSBC, ING Bank, Pfizer and Vodafone.

LinkedIn
Buğrahan Bayat

Managing Partner & Board Member

Buğrahan Bayat

Serial entrepreneur and AI technology leader. Co-founder & CTO of PulpoAR, acquired by The Glimpse Group (NASDAQ: GGRP) in 2022; board member at PulpoLabs, where Pure was co-developed with Teknasyon; Shareholder & CTO of Breath Hub. Led the establishment of Welly Labs in 2024. CEO of Payki Ventures.

LinkedIn

05 Philosophy

To help people live longer, healthier and happier lives by building and scaling the products and places that make it possible.

  • 2Verticals in one ecosystem: Vellum destinations and digital apps
  • 3Paths to value: hold, merge or exit, decided product by product
  • 1Shared platform for AI, content, growth and operations

06 Work with us

Building something in health + wellness? Let's talk.

What would you like to discuss?

07 Contact

Enough talk. Let's build something together.

Investor notice

Breath Hub Corp is now Welly Labs, Inc.

Breath Hub Corp has changed its name to Welly Labs, Inc. All rights of existing Breath Hub Corp investors, including shares, SAFEs and investment agreements, are preserved on the same terms under Welly Labs, Inc.

Filed with the Delaware Secretary of State, Division of Corporations · April 16, 2025Filing no. SR 20251598038 · File no. 6950742

No action is required. Questions: investment@wellylabs.com